Brian Semling is the Founder and CEO of Brian’s Toys, Inc. He champions entrepreneurial innovation at his family owned and operated business in WI with a team of 20 associates. He is a tenacious trailblazer who brings an energetic passion and optimism to all that he does. In 1996, he left MIT as a sophomore to build his business and take it to the next level. With initial sales on Amazon in 2005, Amazon sales alone now account for over $10M in annual revenue and this is complemented with other sales channels such as big-box retail. Brian and his team have experience in all aspects of selling on Amazon from Sponsored Product Ads and Amazon Business to selling on international Amazon platforms to developing, sourcing, and launching hundreds of new products and building an IP portfolio of trademarks, design patents, and utility patents.